Tesla’s UK sales soared by over 20% in February, reaching nearly 4,000 vehicles. The rise in Tesla UK sales might come as a surprise, considering concerns over a consumer backlash tied to CEO Elon Musk.
On Thursday, March 5, The Society of Motor Manufacturers and Traders (SMMT) reported that the Tesla Model 3 and Model Y ranked second and third, respectively, as the UK’s most popular cars. The Mini Cooper was the most popular car in February.
Tesla sold 3,852 vehicles in the UK last month, with the Model 3 and Model Y driving its 20.7% year-over-year growth. SMMT data shows EVs now account for 25% of new registrations, fueled by demand for battery-powered models like Tesla’s Model 3 and Model Y.
The UK saw a 42% surge in electric vehicle (EV) registrations last month. The uptick lifted Tesla’s UK market share to 4.6% from 3.75% a year ago, defying fears that Musk’s political stances and criticisms might dent demand. Though Tesla’s European sales halved in January, UK buyers appear unfazed. While the broader car market dipped 1% to 84,054 registrations, Tesla’s gains signal resilience as buyers rush to buy EVs before a new tax hits in April.
SMMT chief Mike Hawes noted EV growth comes at a cost to manufacturers. “The good news is that electric car uptake is increasing, albeit at huge cost to manufacturers in terms of market support,” he said. “It is always dangerous, however, to draw conclusions from a single month, especially one as small and volatile as February.”
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